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About Us
Hi, I’m Eli!
Designer, visionary, and sparkle obsessed creator behind Jewel Obsessed.
After 25+ years in the jewelry industry, I’ve worn just about every hat you can imagine: from sales to design, product development to production management and I’ve had the honor of doing it all for one of the most respected jewelry companies in the game. But deep down, I always knew I wanted to create something that was mine. Something with a little more soul, a little more story, and a whole lot of shimmer.
Why Fashion Jewelry?
Because it transforms a woman’s look. Fashion jewelry lets you express your mood, your power, your softness, your glam, or your wild side...all without saying a word. It’s that final magical touch that completes an outfit and instantly boosts confidence. And let’s be honest, nothing changes your energy like the right pair of earrings.
Not Trendy but Timeless (with a Twist)
I don’t follow trends. I create elegant, unique, fun pieces that feel like you. My designs are meant to stand out, start conversations, and spark joy not blend in with fast fashion. Each piece is made with intention, heart, and just the right amount of drama.
Sustainable, But Make It Chic
I’m proud to use deadstock materials. High-quality components that were overproduced or leftover from larger manufacturers. Giving them a beautiful second life. This reduces waste, lowers our carbon footprint, and helps keep gorgeous, unused materials out of landfills. Good for the planet. Great for your jewelry box.
Limited Pieces, Maximum Impact
Every style I design is made in very limited quantities...usually just three pieces total. That means when you wear Jewel Obsessed, you’re wearing something almost no one else has. Need more for a bridal party or a wholesale order? I’ve got you. But exclusivity is my love language.